Dealer & Service Center Program

Elevated
Aftercare

Turn a $10 gift at delivery into a service and detailing customer who keeps coming back.

NEXGEN Core 4 Sample Pack — ceramic spray, glass cleaner, quick detail spray and ceramic soap in a branded box

Start with one month of deliveries.

In a transactionally-driven world, authentic communication builds relationships and drives trust — and that trust shows up as service revenue. Tell us about your store and we'll send a sample pack, walk your team through the handoff, and set up a pilot.

  • A free sample pack sent to your store, no commitment.
  • A short call on the delivery handoff and follow-up script.
  • Volume pricing built around your monthly delivery count.
A NexGen technician finishing the hood of a car in a dealership detail bay

Request a sample pack

Free, no commitment. We'll follow up within one business day.

We'll only use this to talk about the Elevated Aftercare Program. No consumer marketing lists.

Why it matters

01

Retention is won in the service drive, not the showroom.

The buying process keeps moving online and getting more transactional. That makes delivery day one of the few moments left where your store gets face time — and almost nobody uses it to start a service relationship.

The retention gap
7 in 10

new buyers say they'll service where they bought — then never book the appointment.

Intend 80%
Book 30%
Buying behavior
38%

of car shoppers now expect to complete the buying process online — so the in-person moments you do get carry far more weight.

The compounding effect
2×

more likely to purchase their next vehicle from the dealership — customers who keep coming back for service.

Closing the sale is no longer the finish line — it's the start of the service relationship.

How it works

02

One handoff at delivery starts a loop your service department keeps feeding.

  1. 01

    Vehicle delivered

    The sale closes. The relationship hasn't started yet.

  2. 02

    Core 4 Sample Pack gifted

    A real product handoff at delivery — not a coupon, not a survey.

  3. 03

    Relevant, authentic follow-up

    Your team has something worth calling about: how it worked, what's next.

  4. 04

    Customer relationship forms

    The conversation is about caring for the car, so it keeps going.

  5. 05

    Detailing & service visits booked

    Refills, paint protection, and maintenance bring them back through the door.

  6. 06

    Retention compounds

    Each visit is another opening — and service customers buy their next vehicle from you.

Steps 3 through 6 repeat on every visit — each detail or service appointment is another reason to follow up.

Why it works

03

Because it gives both sides something real to talk about.

Builds trust before you ever ask for anything

The first post-sale touch is a gift, not a pitch. That changes how every later conversation lands.

Creates a real reason to follow up

Your team calls about the product and the paint, not to chase a service appointment. The conversation is welcome.

Pulls customers back in person

Refills, product questions, and paint-protection upgrades put them physically back on your drive.

Turns retention into parts & service revenue

Every visit is an inspection opportunity — and the customer already trusts the person recommending the work.

The Core 4 Sample Pack

04

Four professional-grade products, sized for a first use on a brand-new vehicle.

These aren't branded keychains or a coupon in the glovebox. They're the same products sold in O'Reilly Auto Parts stores and to thousands of professional detailers — handed over at delivery, while the customer still cares most about how the vehicle looks. When the sample runs out, they call the store that gave it to them. That call is your service department's opening.

NEXGEN Ceramic Spray
01

Ceramic Spray

13% SiO₂ spray-on coating — the gloss and beading moment that sells the whole category.

NEXGEN Glass Cleaner
02

Glass Cleaner

A full wash with no hose and no bucket — usable in a condo garage or an apartment lot.

NEXGEN Quick Detail Spray
03

Quick Detail Spray

The between-wash workhorse for dust, fingerprints, and delivery-lot road film.

NEXGEN Ceramic Soap
04

Ceramic Soap

A thick, protective lather for the customer who wants the full wash-day ritual.

13% SiO₂ The highest silicon dioxide concentration in the DIY ceramic category — the reason customers notice the difference on the first application.

Questions

05
What does the dealership pay?

Answer copy pending from NEXGEN.

Who hands the pack to the customer?

Answer copy pending from NEXGEN.

Does this compete with our detail department?

Answer copy pending from NEXGEN.

What's in the Core 4 Sample Pack?

Answer copy pending from NEXGEN.

How do we get started?

Answer copy pending from NEXGEN.